At CP Direct, we specialize in printing solutions designed specifically for the direct mail industry. Whether you’re sourcing continuous forms, direct mail inserts, or envelopes, we’re here to deliver speed, consistency, and reliability to make your life easy.
We’ve compiled 10 of the most common questions our clients ask us, along with honest, helpful answers that speak directly to the services we provide.
1. How fast can you turn this around?
Our production facility runs multiple shifts (including weekends), which means we can often deliver your project within days of proof approval. We understand tight deadlines, and with advance notice, we can prioritize your job to meet urgent turnaround needs.
2. What’s a “bleed” and do I need one?
A bleed is when your artwork extends 1/8” beyond the edge of the finished piece. It ensures there are no white edges when we trim the paper down to size. If your design includes color or images that touch the edge of the page, yes, you’ll want to include a bleed.
3. Do I have to worry about color consistency across components?
Nope! We’ve got that covered. All of our forms presses feature CC1 Automatic Color Registration, and we’re proud to be G7 Certified. That means we adhere to industry-leading standards for color consistency across print runs and across materials.
4. Can you help reduce freight and mailing costs?
Yes. By coordinating the production of your entire job, including forms, inserts, and envelopes, under one roof, we optimize shipping logistics. Fewer vendors mean consolidated freight and reduced overall costs.
5. Can you handle odd sizes or custom perforations?
Absolutely. Our presses can accommodate variable cylinder sizes, including 11”, 14”, 17”, 22”, and more. We also offer custom perfing. Horizontal, vertical, partial, and even member card applications. Double pin feeds? We can do that too.
6. What’s the difference between digital and offset printing?
Great question. Digital printing is fast and cost-effective for shorter runs or variable data jobs (like personalized mailers). Offset printing is ideal for larger runs, color-critical jobs, and premium finishes. We’ll help you choose the right method based on your budget, quantity, and goals.
7. Can I print sustainably?
Yes, and we encourage it. We offer a range of recycled and FSC-certified paper stocks, soy-based inks, and efficient production practices to reduce waste. If sustainability is a priority for your brand, we’ll walk you through your options. No greenwashing, just real choices that make a difference.
8. Do you offer design services?
We don’t provide design or creative services, but we work closely with designers who do, and we are happy to put them in touch with you. Our customer service team is happy to review files to ensure they meet print specifications before we go to press.
9. What’s the best way to keep costs down without sacrificing quality?
Smart planning makes a big difference. Consider standard sizes, avoid over-complicated folding, and choose finishes that deliver impact without adding unnecessary expense. We’ll always be upfront about ways to save while still hitting your goals.
10. What makes CP Direct different from other print shops?
We’re not just printers, we’re partners. That means we care about your deadlines, your message, and your mission. We combine decades of print expertise with a modern approach to customer service, sustainability, and smart problem-solving. You’ll never be left in the dark or wondering where your project stands; just ask any of our clients.
Still Have Questions? We’d Love to Hear Them. Whether you’re new to print or a seasoned pro, there’s always more to learn, and we’re here to help. Give us a call, no pressure, just real answers from real humans. Let’s print with purpose!
