After spending a few days talking with attendees, sitting in sessions, and connecting with clients and partners, one thing became clear: while technology continues to evolve, the biggest conversations weren’t about replacing direct mail, they were about making every communication work harder.
At CP Direct, greeting cards are more than just a seasonal touchpoint; they’re an opportunity to connect with your audience in a meaningful, lasting way. Whether you’re reaching out to customers, donors, or employees, a beautiful card helps reinforce your brand while delivering a message that feels genuine and intentional.
We’ve got some exciting news! CP Direct is expanding our capabilities with the addition of a new high-speed inkjet digital press, a SCREEN Truepress JET.
While that may sound like another piece of equipment, what it really means is more options, greater flexibility, and faster turnaround times for our clients.
Over the past few years, printers have had to navigate mill closures, production shifts, price changes, and longer lead times, all while trying to keep projects on schedule and budgets intact. And while the headlines can sound alarming, the reality is usually more subtle.
The print industry continues to evolve in exciting ways, and as we head toward the last few months of 2025, we predict that 2026 will be a year of innovation, personalization, and sustainability.
We know that in direct mail, details matter. Our G7 Certification and CC1 Registration are just two of the ways we’re working behind the scenes to ensure your job goes smoothly, looks great, and performs exactly as planned.
At this year’s DMAW Bridge Conference, one message came through loud and clear: nonprofits are under pressure, and they’re looking for partners who understand the challenge of doing more with less.
At CP Direct, we’ve always been committed to sustainability. Every day, we print millions of eco-friendly direct mail components on paper that carry the SFI and FSC certifications.
